GOTYOURBACKARKANSAS.ORG GAINS NATIONAL RECOGNITION

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July 23, 2014

LITTLE ROCK – Attorney General Dustin McDaniel’s Consumer Protection website, GotYourBackArkansas.org, has been recognized by a national organization of attorneys general as the best in the nation for consumer outreach.

The Conference of Western Attorneys General (CWAG) presented McDaniel with a 2014 “Waggy” Website Award in the Consumer Outreach category at the organization’s annual conference in Park City, Utah, on Tuesday. GotYourBackArkansas.org was selected as the best website for consumer outreach among those from all 50 states and territories for its comprehensive consumer content and ease of use.

McDaniel launched the “Got Your Back, Arkansas” initiative in 2012. A component of that initiative is GotYourBackArkansas.org, which contains tips, tools and resources for consumers in a format in which consumers can quickly locate information that addresses their concerns.

The “Waggy” selection committee, made up of web and information technology experts from across the country, praised the site for its memorable slogan and its look and feel. The committee said that GotYourBackArkansas.org “has the information you need and makes it easy to find it.” The Consumer Outreach award was one of several "Waggy" awards presented to AG's offices.

“This award is further evidence that GotYourBackArkansas.org is a model for the nation in our efforts to educate consumers and fight fraud,” McDaniel said. “We are proud to provide this tool to Arkansas consumers, and we are glad to be able to share it with other attorneys general and consumer protection agencies across the country that want to improve their consumer outreach.”

The “Got Your Back, Arkansas” initiative spawned a similar program in neighboring Kansas. Last month, McDaniel gave a presentation about “Got Your Back, Arkansas” to his colleagues at the National Association of Attorneys General summer meeting, and at least five other states are now planning to emulate the initiative’s success.

McDaniel has made consumer protection a priority of his tenure as Attorney General. Since 2007, the Consumer Protection Division has helped consumers recover more than $12.7 million.

The 2014 “Waggy” is the third won by McDaniel’s office. Last year, Arkansas won the “Waggy” for Best Website Redesign for www.ArkansasAG.gov. The state won the Consumer Outreach “Waggy” in 2011.

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