Rutledge Reaches Settlement with NorthStar Alarm
December 3, 2018
Says, ‘NorthStar violated Arkansas law and took advantage of consumers’
LITTLE ROCK – Arkansas Attorney General Leslie Rutledge and NorthStar Alarm Services LLC have reached a settlement to resolve allegations that NorthStar violated the Arkansas Deceptive Trade Practices Act and the Home Solicitation Sales Act. The company’s representatives engaged in unlawful and high pressure door-to-door sales tactics, which included misrepresenting its affiliation with other alarm companies and failing to disclose the length and cost of service contracts. NorthStar also routinely failed to provide consumers with a three-day notice to cancel services as required by Arkansas law and unlawfully renewed contracts automatically or made it difficult for consumers to terminate their contract.
“NorthStar violated Arkansas law and took advantage of consumers,” said Attorney General Rutledge. “Arkansas law prescribes specific protections for consumers in door-to-door sales transactions. NorthStar representatives ignored those safeguards and used dishonest sales tactics to entice some Arkansans to purchase a home alarm system. This type of deceptive behavior will not be tolerated in Arkansas.”
The Agreed Order, which was filed in Pulaski County Circuit Court, enjoins NorthStar from future unlawful sales tactics and includes $19,960.89 in restitution to affected consumers and payment of up to $180,000 to the state.